The big question in my mind with every video is this. ‘What sound does this image want to have?”
With some images it is pretty self explanatory. When you have wires, cables and a technician you tend to go for the micro tech bleeps and stutters.
And when you have images of heavy machinery or massive pipes you tend to add more space in the sound. Sony Oxford has an incredible Cathedral reverb setting that makes images below feel huge and rugged.